ep16: It's One Of Those Things, You Can't Stop Hitting The Next Button

Continuing our conversation on auction marketing, hosts John Schultz @jdschultz and Andy Imholte @rockondesign welcome back guest host Ryan George @ryplane, owner of BiPlane Productions. A variety of news stories are highlighted by a website specializing in weird auction listings. The episode conclude with an in-depth conversation about advertising and direct mail.